A distributor for Iraq's mother-and-baby aisle.
Azhar is a baby-products and foodstuffs distribution company serving retailers across Iraq and the Kurdistan Region. We bring gentle, trusted brands of diapers, mother-and-baby care, formula, and everyday foodstuffs to the shelves where families shop.
We sit between the manufacturer and the retailer, and we own every link in between: the agency and the import, the clearance and the certificates, the warehouse and the batch control, the fleet and the route, and the merchandising that keeps the shelf full. One partner, accountable from the factory gate to the family aisle.
Nothing is more personal than what a family puts on and feeds their baby — every parent reads the brand, the date, and the label. So we carry only gentle, genuine products under proper agencies, and we manage stock to strict first-in-first-out and expiry control. What reaches your shelf is fresh, documented, and worthy of a parent's trust.
Our mission is to make trusted family brands easy to stock and easy to sell. We deliver in full and on time, price fairly for the trade, and stay with the product after it lands — because in this aisle, reliability and freshness are the whole reputation.
Operating principles
- 01
Gentle, genuine product
Dermatologically tested care and trusted formula and food, imported under proper agencies with full documentation. No grey stock, no compromise on what touches a baby.
- 02
Freshness protected
Strict batch and expiry control and first-in-first-out rotation, in standard-compliant storage — so shelf life is preserved from our dock to yours.
- 03
Always in stock, in full
A deep range and our own routes keep the fast-movers available and orders complete — fewer gaps in the aisle and fewer lost sales.
- 04
Easy to partner with
Flexible quantities, fair terms, merchandising, and after-sales support — we measure success by what sells through, not just what we ship in.